Band-Aid

Band-Aid was ready to explore a blast from the past - tie dye bandages. Something that we all loved doing in summer camps and sleepovers in our childhood, and still loved to this day.

Several tie dye patterned illustrations were explored to introduce a variety of tie dye patterns that could be loved by all ages, but mainly aimed for the young adult consumers who may want fun, yet not heavily cartoony, bandages. Colorways gender neutral for everyone's ease of use.